NFC Check Presenters for Restaurant Groups: One Review Link per Location
Retail Revive TeamShare
By Retail Revive Team ·
If you run more than one restaurant, the single most important thing to get right with NFC check presenters is this: each location needs its own review link, and each presenter needs to stay at the location it was programmed for. Get that right and a rollout across three, five or ten rooms is simple. Get it wrong and a happy guest in Houston ends up reviewing your San Antonio listing.
This guide is for owners and operations leads at small groups: two to ten locations, maybe a sister concept, maybe a new opening next year. It covers how Google treats each location, how to order and label presenters, how to run a pilot in one room before buying for the group, and how to keep the setup clean as you grow.
Why does each location need its own review link?
Google Business Profile treats every physical address as a separate listing with its own rating, its own review count and its own review link. A review left on the wrong listing does not transfer. It also confuses the guest, who expected to see the name of the room they just ate in.
So the rule is one link per listing. If you have two Houston locations and one in San Antonio, that is three links. If your sister concept operates under a different name, that is a fourth. The Retail Revive NFC Check Presenter is prepared with one review link before it ships, which means you place one order per location, or one order with a note telling us which presenters go where.
Before ordering, confirm each listing is claimed and that the address, hours and name on it are current. The review page a guest lands on shows that name. If a listing still says "Coming soon" or carries an old address, fix it first.
How should a group place the order?
Keep it boring and traceable:
- List every location with its Google review link. You can find each one in Google Business Profile under "Ask for reviews," or by searching the business name and address on Google Maps and using the "Write a review" button. One line per location: name, address, link.
- Decide the quantity per location, not per group. Count the sections that bring folders out on a busy night. A room with six sections and a private dining space usually wants seven or eight presenters so every server has one. See the pricing on the product page, and ask support@retailrevive.com about quantity pricing if you are buying for several rooms at once.
- Send the list with your order number. Email it to support after you order. Each presenter is programmed to its location's link before it ships.
- Ask for the shipment to be labeled by location if everything ships to one office. A sticker on the inside cover with the location name is enough.
If you would rather have each box ship straight to its restaurant, say so. It avoids the office becoming a sorting station.
How do you keep presenters from migrating between rooms?
This is the part most groups underestimate. Managers borrow. A private dining captain grabs extra folders from the restaurant next door for a large party. A presenter programmed for Location A spends a month at Location B, and nobody notices because the folder looks identical.
Three cheap fixes:
- Label the inside of every presenter with the location name. A discreet printed sticker under the card pocket does not change the look on the table.
- Keep a count per location. Eight went to the Southwest room, eight stay at the Southwest room. Add it to the opening checklist once a week.
- Test one presenter per location after setup and then again after any listing change. Tap it with a phone, confirm the page shows the right name and address. Thirty seconds, done.
If a presenter does move between rooms by mistake, do not try to reprogram it yourself. Email support with the location it should point to and we will sort it out. Rewriting the tag with a consumer app can lock it in an unexpected state.
Should you pilot in one room before buying for the group?
Yes, almost always. A pilot answers two questions a spreadsheet cannot: do guests in your room actually notice and use the tap spot, and does anything about service change for your servers. Both answers depend on the room, the clientele and how the folder is presented.
A good pilot looks like this:
- One location, one section, two weeks.
- Your most experienced server on that section, so the only new variable is the folder.
- Nobody announces it. Nobody asks guests to tap. The presenter is passive, which is also the version that stays on the right side of Google's review policy. No incentives, no cherry-picking happy tables, no pressure while the guest is still seated.
- At the end, ask the server one question: did guests notice it? That answer tells you more than any number.
If the answer is yes, roll out to the rest of that location first, then the next room. Rolling out one location at a time lets each GM own their setup instead of receiving a box with no context.
How do you handle a new opening or a sister concept?
A new location does not have a review link until its Google listing is created and verified. Order the presenters once the listing is live, not before, so the link they are prepared with is the real one. If you want folders on the table from day one, plan the listing verification a few weeks ahead of opening.
A sister concept under a different name is just another location in the list. Nothing about the setup changes. The only thing to watch is the guest-facing name on the review page. If the concept has its own name, the listing should carry that name, not the parent group's.
What does the GM at each location actually need to know?
Keep it to a card they can tape inside the office door:
- The presenter opens our Google review page when a guest taps it with a compatible phone. It does not write the review.
- Servers do nothing different. Drop the folder as usual.
- Do not ask guests to tap. Do not offer anything for a review.
- Keep our presenters in our room. The count is on the opening checklist.
- If one stops opening the page, or opens the wrong page, email support with our location name.
That is the whole operating manual. The reason the presenter works in a multi-location group is that it asks almost nothing of the people running each room. Our how NFC review tools work page covers the tap itself if a manager wants the details.
Related guides
- How to get more Google reviews for a restaurant (2026 guide)
- How to respond to Google reviews: a guide for small businesses
- NFC review tools for restaurants: which format fits your service
Frequently asked questions
Can one presenter point to a group-wide review page instead of a single location?
Google does not offer a group-wide review page. Reviews belong to a listing, and a listing is an address. Point each presenter at the room the guest ate in.
Can we move presenters to a new location later?
Yes, but the link has to change with them. Email support with the presenter's new location and we will handle the update. Do not rewrite the tag yourself.
Do all locations have to use the same number of presenters?
No. Count sections per room. A 40-seat bistro and a 200-seat steakhouse in the same group will need very different quantities.
What if two of our locations share one Google listing by mistake?
Fix the listing first. Create a separate profile for the second address, verify it, then order presenters for it. Until then, any review from the second room lands on the first.